LucasArts to Take “around 35%” of SWTOR Revenue- EA Still to Have Profit 3o3dh

lucasarts

We know that EA will not be pocketing all of the I just said yesterday?) 13u5b

According to Wedbush Morgan analyst Michael Pachter, LucasArts will take “around 35 per cent” of the revenue from forthcoming SWTOR MMO after EA earns back its investment in the game.

“I think [EA] will make a profit,” said Pachter, who has proven to be right on these types of things in the past. He adds:

“The revenue split is around 35 per cent to LucasArts after EA earns back their investment. That means EA keeps most of the revenue from disc sales (they have marketing expenses and need to staff up the server farms), so they should earn a nice profit there. 
Keep in mind that EA expensed the development cost when incurred, so much of the disc sales revenue will be profit.” 
Pachter had estimated that successful launch.

Lisa Clark 34y1q

Lisa has been an avid gamer since she was old enough to hold her first controller and a game writer for more than a decade. A child of the Nintendo generation, she believes they just don’t make games like they used to but sometimes, they make them even better! While consoles will always be her first love, Lisa spends most of her gaming time on the PC these days- on MMOs and first-person shooters in particular.