Today during E3, EA had an analyst event at Los Angeles. This event covered a large range of questions related to EA’s profile but as is no surprise, SWTOR had a large portion of the revenue stream for the company going forward. A lot of people have a lot of interest in the popularity and success of SWTOR, aside from just those of us who want to play.
While there wasn’t really any new information released here that we don’t already know, it’s always great to know the plan is the same, and that they are on track for releasing SWTOR before the end of this year, as projected.
In the analyst call, EA’s CFO, copies from retail stores).
The event also included a presentation on SWTOR by guiding principles used in making SWTOR.
Zeschuk discussed player retention strategy which included:
- Delivering a great game
- Delivering a great service
- Continuing to deliver content
You’ll be able to listen to the call for yourself once EA posts it here. You can currently the accompanying slide presentation there as well. He closed by stating that the game was on track to be released in quality. All good news for those of us anxiously awaiting to play.
